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On a web browser, a bookmark is a shortcut to a specific web page saved by a web user. They’re also sometimes referred to as favourites, depending on the browser used. Bookmarks or favourites are used to help web users quickly access the web pages they visit the most – be they blogs, e-commerce sites, or social media pages.

Browsers allow web users to organise their bookmarks in a bar beneath the URL window. Web users can also collect bookmarks into folders, organising dozens and sometimes hundreds into different easily accessed folders. This helps web users access resources they want to have at their fingertips when they fire up their browser.

SEO Glossary

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From the blog

How Many Backlinks Does It Take to Rule Your Niche’s SERPs?

SEO is undergoing a dramatic evolution. Despite this, when it comes to those trusty old…

Content Writing vs Copy Writing: What’s the Difference?

Content writing vs copywriting. It's a debate that often confuses marketers. However, don't underestimate knowing…

What You Should Know Before Buying Content

Content is the fuel that drives digital visibility. It’s the vehicle behind customer engagement and…

How A Full-Funnel SEO & PR Strategy Can Drive Leads & Sales

Want to succeed with your digital marketing? Success, at least in today’s evolving landscape, requires…

How to Successfully Outsource Link Building

It's time to improve your SEO game. With the industry moving at lightning speed, it's…

White Label SEO: The Secret Weapon to Expand Your Services in 2025

Let’s face it, the world of digital marketing is getting crowded. Clients are expecting bigger…

In-House vs. Outsourced SEO: Which Is Right for Your Business?

SEO is what makes your business visible online. It’s an essential part of any strategy…

12 Link Building Techniques That Work in 2025

In 2025, there is one SEO method paving the way for businesses: link building. Though…

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Downloads

Download E-book Cover Image 'Link building and Managed SEO', Professional pointing at laptop screen

Link Building Vs Managed SEO

Link Building or Managed SEO which is right for me?

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The cover of an e-book titled 'Digital Marketing for International Audiences', features a blue global map with connections.

Digital Marketing for International Audiences

Digital marketing is a requirement for any business that wants to entice, engage, and excite customers online. When putting together…

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eBook: What is PPC?

What Is SEO?

Ever wondered why certain websites appear at the top of Google’s results page when you search for something?  That’s no…

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