A link (full name hyperlink) is the referral system used by the internet. When clicked on a desktop or tapped on a mobile device, a hyperlink opens a URL that the post is directing towards.
Hyperlinks are simple to create in markup languages. Usually, a hyperlink will be created using the <a href> tag places around the image file or the text that the hyperlink is intended to be associated with.
When hyperlinks are created around a discrete amount of text, that text is called “anchor text”. There are different types of anchor text, which SEO marketers use for different purposes to boost SEO performance.