Skip to content

Structured Snippets

SERP FeatureUser Experience

Structured Snippets is a SERP (Search Engine Results Pages) Feature that is sometimes attached to individual search results. This feature is designed to display key information that might be of interested to a web user about the landing pages that feature at the top of organic search results pages.  

For instance, Structured Snippets might show data on the date of events, the rating of a movie, the genre of an art piece, and other key information that will help the web user know which page to navigate to. These snippets are pulled from the webpage itself and should therefore be labelled accordingly for Google’s bots to index and display accurately.  

SEO Glossary

View the Blog

From the blog

New Feature Launch: Click Insights AI Overviews Gap Analysis

Google's AI Overviews are changing the game when it comes to all things search. From…

How to Increase Digital Marketing Agency Profit Margins in 5 Steps

Healthy margins. For any agency, profitability goes beyond revenue and is about achieving (and retaining)…

Generative AI SEO: Threat or Opportunity?

Generative AI is rapidly reshaping the search landscape. It has left marketers asking a specific…

No Tricks, Just Links: Why Link Building Matters for AI Search

AI-driven search is altering SEO at lightning-fast speed. Google AI Overviews, Bing Copilot, ChatGPT –…

How New Websites Are Ranking Faster in 2025

SEO in 2025 looks very different from just a couple of years ago. Google’s algorithms…

How Many Backlinks Does It Take to Rule Your Niche’s SERPs?

SEO is undergoing a dramatic evolution. Despite this, when it comes to those trusty old…

Content Writing vs Copy Writing: What’s the Difference?

Content writing vs copywriting. It's a debate that often confuses marketers. However, don't underestimate knowing…

What You Should Know Before Buying Content

Content is the fuel that drives digital visibility. It’s the vehicle behind customer engagement and…

View all Downloads

Downloads

eBook: What is PPC

What Is PPC?

There’s a good chance that you’ve already heard of PPC. As a marketing tool, PPC is invaluable, but there seems…

Download

Web Core Vitals: Your Complete Guide

Has Google's Web Core Vitals update caused havoc to your SEO results? If so, find a solution with our in-depth guide!

Download
An e-book cover image titled 'Private Blog Networks', shows a a man's hands typing on a laptop.

Private Blog Network

When building links what are PBN's and why are they dangerous!

Download
Back To Top