Marketing is as broad as it is long. The industry is dynamic, with internal and external forces constantly changing the strategies and goalposts that see results. Consumer trends, technology, and…
Apple’s latest iOS 15 update came into effect on 20th September 2021. Since then, it has been clear that this change has undeniably impacted marketers’ advertising efforts across the globe…
Are you struggling to manage your business’ social media profiles? Do you want to improve your social media marketing efforts but don’t have the time or expertise? If yes, you…
Announcement: Facebook marketing is dead. No, not really! It can seem that way though, and with Facebook’s continued efforts to remove business pages from users’ timelines and feeds, how on…
Facebook is a fantastic marketing tool for businesses. However, being able to make the most of this platform also means getting to grips with the various tools available that allow…
Have you decided to advertise your business using Facebook ads after reading all the stories about the billions of people using the platform every day? If so, then great! You’ve…
Do you want to know how to boost your Facebook reach without spending a fortune on advertising and PPC? Well look no further: we have the answers in this article…
It’s official folks, even Google agrees, Facebook’s advert targeting system is the best in the world, over 98% accurate, and a great investment for those of you who are looking…
Social signals have the potential to improve brand awareness, boost SEO rankings and make or break a business’s reputation. Here we explore the growing importance of social media and, crucially,…
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