Increase your visibility and your reputation with a bespoke pharmaceutical SEO strategy designed by the SEO experts here at Click Intelligence. Our team can create a pharmaceutical SEO guide for your in-house team to follow, and we can take point and provide you a fully managed SEO service and anything in-between. We always use white hat and best practice SEO strategies to help our pharmaceutical clients stand out online and increase their market share, all while remaining within budget.

Why Your Pharmaceutical Business Needs Search Engine Optimisation

Search engine optimisation isn’t just a tool used by businesses in even the most competitive industries; it is also an excellent strategy to improve the user experience your audience has when they visit your website.

It didn’t used to be like this. In the early days of search engines, it was very easy to get to the top by using what is now known as black-hat techniques. There is nothing wrong with investing in the best strategies of the day, but if your pharmaceutical business invested in them in the past, they could be holding back your business today.

Our team can find the SEO issues with your website and with your digital presence. In fact, an SEO audit is one of the most staple services that we offer and is a key part of every pharmaceutical SEO strategy we design for our clients.

Our team will be able to find the issues with your online presence and make recommendations in your own pharmaceutical SEO guide that will work to improve your site with a focus on user experience.

We offer a wide variety of SEO services as well, so you can hire us to entirely manage your SEO and digital marketing needs or pick and choose which services you need from us. We can work independently or alongside your in-house marketing team. Our only goal is to help your pharmaceutical business see real results with our pharmaceutical SEO strategy.

Our Pharmaceutical SEO Services

Managed or Partial SEO Services

You can choose which of our winning SEO services you need for your business or trust us to take the lead on your entire SEO campaign. We work with your needs, goals, and budget to ensure the best possible results for your pharmaceutical business. If that is an SEO audit before passing on the pharmaceutical SEO guide to your in-house team, then that’s what we’ll provide for you. If it’s a full-service SEO campaign that you need, then our team is here to exceed your expectations.

Local SEO Services

Local SEO is a great strategy for chemists and other small local pharmaceutical companies whose main customer base is within the community that they operate in. Our team of experts knows how to clean up your digital presence and better appeal to customers in your area and online so that you see more traffic online and in your store.

International SEO Services

Most pharmaceutical companies will be operating nationally or internationally, and it can be very difficult to see results online when you operate in such a massive, high-volume industry like pharmaceuticals. Your business is already dealing with a lot of red tape and complicated restrictions, so let our team handle your business’s SEO and digital marketing side to boost your reputation and reach online.

Link Building

Link building is one of the key SEO services that we offer. For those who already have had an SEO audit in the past and have optimised their website, ongoing link building is a great way to keep improving your ranking and reach online. Our team of experts will ensure that the publishers your links are posted to suit your brand and feature a high domain authority ranking so that your ongoing link building efforts boost your backlink profile.

Google Penalty Recovery

If you are just beginning to get started revamping your SEO efforts, you have come to the right place. Our SEO audit can help you understand the issues and challenges holding your business back from greater reach online. One of the most frustrating of these issues is a Google Penalty. These happen when you have either invested in old and outdated SEO services in the past or adopted a domain name from a previous owner and inherited their backlink profile. The good news is that our team can create a pharmaceutical SEO guide and then execute that strategy to remove those issues and have Google reconsider your penalty.

Content Writing Services

Great content that engages your audience and helps search engines better understand your business and the content you post is no easy feat, but our expert content writers are up for the task. You can either invest in our content writing services as part of an overarching SEO campaign, or you can alternatively invest in them separately, depending on your needs and budget.

SEO Auditing Services

Every great pharmaceutical SEO strategy starts with research and an audit. Audits help us technically understand the issues that are holding you back. Our audit looks for issues and missed opportunities based on how your pharmaceutical brand’s specific audience and niche. The strategies that we use are always best practices, and they always put the user first and search engines second. This isn’t to say that search engines are an afterthought. Rather, most search engines today look for signs that your website offers a great experience to your users, which is what we prioritize with each pharmaceutical SEO strategy we offer.

How We Build Our Custom Pharmaceutical SEO Guides

Every custom pharmaceutical SEO strategy we create typically involves five steps.

1. Research

Our experts have worked with pharmaceutical companies just like yours for years. Though we are familiar with the needs and restrictions placed on the pharmaceutical industry, we always want to provide you with the best possible experience. We know that regulations change, trends evolve, and your niche may be slightly different from the brands we have worked with before.

That is why we always start with research. This way, we can brush up on your brand and niche before we get started. We will look into several key topics during this stage, from your competitors to the best keywords you should aim to rank for, your audience, and the language they use and expect from a business like yours.

2. Auditing

The next step, which is mostly a continuation of the research stage, is to audit your website. Auditing your website is the best way to help us understand where your website and digital presence currently stands and what we can do to improve. This may be in the form of suggestions to have your tech expert update, or it may be a list of missed opportunities. Landing pages are a great way to rank on relevant keywords. For example, if you create an entire page for each drug or product your sell, rather than just attach a short product description on a page of all your products, performance will be boosted.

3. Benchmarking

SEO takes time to work. This isn’t because of anything our experts do, but rather a simple matter of fact. Search engines like Google need to crawl through every single website online.

The size of the internet is massive and it is only getting exponentially bigger as time goes on. Currently there are over one billion websites, and many more pages online. It takes time, then, for Google to crawl through your website and the new websites that contain your link and adjust your ranking accordingly. Benchmarking your process will help you know where you have started and when your SEO investment starts to show results.

4. Execution

With all that information ready, we will create the perfect bespoke pharmaceutical SEO strategy for your business. Depending on the services you have hired, we will then execute this strategy on your behalf.

5. Reporting

We want you to always be kept in the loop of what is going on and what results you should see and are seeing. That is why you are given a dedicated account manager and provided with monthly reports so that you can understand your investment and the long-term benefits of SEO.