Google Ranking Factors 2020
If you are trying to climb to the top of the ladder on Google, you will be aware that there are a number of criteria that you must hit. You…
COVID-19 and SEO Video
With the COVID-19 pandemic, it brings about two possible situations. You could see a decline in revenue, or you could see an increase. However, do you know what to do…
How the Coronavirus has Impacted SEO
The world seems like an alternative reality at the moment as countries go into lockdown or recommend self-isolation to slow down the spread of coronavirus and safeguard the health industry…
SEO Tools
If you want to run a successful website in the current age, you need to implement an effective SEO strategy. Competition is one of the big reasons why this is…
Panda Algorithm Update Guide
The Google Panda algorithm update initially rolled out in February 2011, and it impacted around 12% of search results across the globe. In April of 2011, it was released to…
How to Optimise Your Business for Voice Search
Voice search queries have become increasingly important for business owners. As smartphones and home assistants have become more technically effective, people are now asking for answers almost as much as…
A Guide to Google’s Penguin Algorithm Update
The Google Penguin algorithm update in 2012 was intended to combat manipulative and ‘spammy’ link building techniques. It was originally called the ‘webspam algorithm update,’ but was later given the…
Why Rank Tracking is Important to Your SEO
Your search engine optimization (SEO) campaign combines several tools, techniques and disciplines that work together to drive more targeted traffic to your website. High quality, optimized content, clean, speedy code,…
Search Engine Ranking
It’s a rare occurrence if we go a day without typing at least one query into a search engine. Companies like Google and Bing play a huge part in our…
Local SEO Keyword Research
The internet gives website owners the ability to reach people across the world. If you write good content and rank well in the search engines, then you can get visitors…
