Google Travel is a feature created by Google to enable travellers to find hotels in a given area. It deploys ranking tools similar to those used in its search engine in order to present users with the hotels that it feels are the best match for their search. As with other Google features, the Travel feature includes information such as ratings, price per night, and other important information.
Google Travel Rank Tracking is the practice of keeping track of a hotel’s rank in this system. The Google Help site is a good starting point for an explanation for how this works. To accurately track a hotel’s Google Travel ranking, a hotel can log in to Google Travel and use the campaigns option to search their current rank and other details.
