Skip to content

DNS Server (Domain Name System Server)

Server Responses

A Domain Name Server (DNS) is hosted on a server to connect domain names (the URL that people type into search bars) with the IP addresses of the websites in question (such as 353.688.242.177). DNS servers are essential for the fetching of a website from the web server that it’s saved upon.  

When a person types in any URL, the browser being used will contact the Domain Name Server of their Internet Service Provider (ISP) in order to return the correct IP address, which it will then route the web user to, all in fractions of a second.  

SEO Glossary

View the Blog

From the blog

Latest Industry News: Google Launches May 2026 Core Update

While many might have been excited about the warm weather in the lead-up to the…

What Makes a Backlink Valuable in AI Search?

Over the past couple of years, search has changed quite a bit. It’s no longer…

White Label SEO in the AI Search Era

Bringing on a new service is expensive, time-consuming, and not a decision to be taken…

The 2026 White Label SEO Benchmark Report

More and more agencies are looking to scale their digital marketing services without dramatically increasing…

The AI Search Visibility Audit Framework

It may seem as though AI is cropping up everywhere. For businesses in particular, though,…

Google Search Drops FAQ Rich Results in Search & Search Console: What This Means Moving Forward

Google has a long history and reputation for introducing new search features, developing them, scaling…

Brand Mentions Are Pulling More Weight in SEO Than You Think

Remember when your search authority boiled down to how many backlinks you had? The more…

Combining GEO and PPC to Maximise SEO Visibility

Gone are the days when SEO visibility was all about rankings. AI search has changed…

View all Downloads

Downloads

eBook: SEO Strategy for 2023

SEO Strategy for 2023

Without the correct tactics, your website doesn’t have a chance of appearing prominently on search engine results pages. Because if…

Download

Web Core Vitals: Your Complete Guide

Has Google's Web Core Vitals update caused havoc to your SEO results? If so, find a solution with our in-depth guide!

Download
eBook: What is PPC

What Is PPC?

There’s a good chance that you’ve already heard of PPC. As a marketing tool, PPC is invaluable, but there seems…

Download
Back To Top